WordPress has been around for over two decades, yet it remains the most widely used content management system (CMS) on the internet. With platforms like Wix, Squarespace, and Shopify growing in popularity, why do people still choose WordPress? Let's explore the reasons behind its lasting dominance.
1. WordPress Powers Over 40% of Websites
1.1. The Most Popular CMS
As of today, WordPress powers over 40% of all websites worldwide. This impressive market share demonstrates its reliability and continued relevance.
1.2. Used by Major Brands
Many well-known companies and brands, including The New York Times, TechCrunch, and BBC America, use WordPress, proving that it’s not just for bloggers but also for large-scale businesses.
2. The Flexibility of WordPress
2.1. Thousands of Themes and Plugins
One of the main reasons people stick with WordPress is its flexibility. With over 50,000 plugins and thousands of themes, users can customize their websites to fit any need—whether for blogging, e-commerce, business, or portfolios.
2.2. Full Control Over Website
Unlike website builders such as Wix or Squarespace, WordPress provides full control over the website’s files, database, and customization options.
3. WordPress is SEO-Friendly
3.1. Built for Search Engines
WordPress is SEO-friendly out of the box, meaning it helps websites rank higher on search engines. Features like customizable permalinks, automatic XML sitemaps, and mobile-friendly themes make it a great choice for digital marketing.
3.2. Powerful SEO Plugins
With plugins like Yoast SEO and Rank Math, WordPress users can optimize their content, improve site structure, and enhance rankings with ease.
4. WordPress is Free and Open-Source
4.1. No Subscription Fees
Unlike many website builders that require monthly payments, WordPress is free to download and use. You only need hosting and a domain name.
4.2. A Strong Community
Since WordPress is open-source, developers and contributors from around the world constantly improve it. This strong community ensures that WordPress remains secure and up to date.
5. E-commerce with WordPress (WooCommerce)
5.1. The Power of WooCommerce
For those looking to sell products online, WooCommerce—a WordPress plugin—powers over 28% of e-commerce websites worldwide. It’s a free, customizable, and scalable solution for online businesses.
5.2. No Transaction Fees
Unlike Shopify, which charges transaction fees, WooCommerce allows users to accept payments without additional costs beyond payment processor fees.
6. Easy to Use for Beginners and Developers
6.1. User-Friendly Dashboard
WordPress has an intuitive dashboard that makes it easy for beginners to manage their website, publish posts, and customize settings without needing coding knowledge.
6.2. Developer-Friendly
For developers, WordPress provides full access to PHP, HTML, CSS, and JavaScript, allowing for advanced customization and integrations.
7. WordPress is Secure and Regularly Updated
7.1. Regular Security Updates
WordPress releases frequent updates to fix vulnerabilities and enhance security.
7.2. Security Plugins for Extra Protection
With security plugins like Wordfence and Sucuri, WordPress websites can be protected from malware, brute-force attacks, and hackers.
Conclusion
Despite new website builders emerging, WordPress remains the top choice due to its flexibility, SEO advantages, and strong community support. Whether for a blog, business, or e-commerce store, WordPress continues to be a reliable platform for millions of users worldwide.
