AlphaDC
How to Embed Instagram Feed into Your Website
Irwan
Last update: March 17, 2025
Smartphone with social media icons

Instagram is a powerful platform for engaging audiences and showcasing content visually. Embedding your Instagram feed into your website can enhance your site's appeal, increase user engagement, and keep your content fresh.

In this guide, we will show you how to embed an Instagram feed into your website using both official and third-party methods.

1. Why Embed an Instagram Feed?

Before diving into the steps, let’s explore why embedding an Instagram feed is beneficial:

  • Boosts engagement: Encourages visitors to interact with your Instagram content.
  • Keeps your website dynamic: Your feed updates automatically with new Instagram posts.
  • Improves social proof: Showcases real-time content and user-generated posts.

2. Embedding Instagram Feed Using the Official Method

Instagram provides an official embed option for individual posts, but to display an entire feed, you’ll need to use Meta’s Embed API or Facebook’s Page Plugin.

Step 1: Get Your Instagram Post Embed Code

  1. Open Instagram and go to the post you want to embed.
  2. Click the three-dot menu on the top right of the post.
  3. Select Embed and copy the generated code.
  4. Paste the code into your website’s HTML editor where you want the post to appear.

Note: This method only works for individual posts, not full feeds.

3. Embedding Instagram Feed with Third-Party Tools

If you want to display your entire Instagram feed, you’ll need to use third-party plugins or widgets.

Option 1: Using a WordPress Plugin (For WordPress Users)

For WordPress users, Smash Balloon Social Photo Feed is a popular plugin that allows easy integration of an Instagram feed.

  1. Install Smash Balloon Instagram Feed from your WordPress dashboard.
  2. Connect your Instagram account via the plugin settings.
  3. Customize the feed layout and display settings.
  4. Copy and paste the provided shortcode ([instagram-feed]) into your page or post.

Option 2: Using a Third-Party Widget (For Any Website)

Services like LightWidget or Taggbox provide customizable widgets for embedding Instagram feeds.

  1. Sign up for a service like LightWidget or Taggbox.
  2. Connect your Instagram account and generate a feed widget.
  3. Customize the layout, style, and number of posts displayed.
  4. Copy and paste the generated HTML embed code into your website.

4. Manually Embedding an Instagram Feed Using API (For Developers)

For advanced users, Instagram’s Graph API allows full customization and control over your embedded feed.

Step 1: Generate an Access Token

  1. Go to Meta for Developers and create an app.
  2. Request Instagram Graph API permissions.
  3. Generate a User Access Token to retrieve your Instagram posts.

Step 2: Fetch Instagram Posts Using API

Use the following API endpoint to fetch Instagram posts:

bashCopyEditGET https://graph.instagram.com/me/media?fields=id,caption,media_type,media_url,permalink&access_token=YOUR_ACCESS_TOKEN

Step 3: Display Instagram Feed on Your Website

Once you retrieve your posts, use JavaScript or PHP to display them dynamically on your site.

5. Conclusion

Embedding an Instagram feed into your website is a great way to keep your content fresh and engage visitors. Whether you choose the official method, a third-party plugin, or the Instagram API, you can easily showcase your latest posts on your site.

If this process seems too complex, I can help! Contact me for professional website integration services to embed your Instagram feed seamlessly.